
Methodology
This tracker is based on a monthly survey that measures the emotions of U.S. adults, providing real-time insight into the country’s shifting mood. The survey also asks adults to gauge their optimism about the future — theirs, the country’s and the world’s. The latest survey was conducted Dec. 5-8, 2023, among a representative sample of 2,201 U.S. adults, with an unweighted margin of error of +/-2 percentage points.
In February 2023, Morning Consult changed the survey frequency of our Emotions Tracker to a monthly cadence. To request weekly data from Oct. 18, 2020, to Feb. 4, 2023, please reach out to [email protected].
As of Oct. 28, 2022, the first chart has been updated using Morning Consult’s archives, which resulted in minor rounding discrepancies related to historical data produced before April 3, 2022.
About Morning Consult
Morning Consult is a global decision intelligence company changing how modern leaders make smarter, faster, better decisions. The company pairs its proprietary high-frequency data with applied artificial intelligence to better inform decisions on what people think and how they will act. Learn more at morningconsult.com.
Special thanks to Sarah Green and Peyton Shelburne for their assistance with this project.
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